Wednesday, April 27, 2011

Blurb Impact

Usually half a sentence is enough to either motivate me to see something or suppress all interest.
For example:
Line: A nearby planet threatens to collide into the Earth...
Reaction: Yeah!
Line: Two sisters find their relationship challenged ...
Reaction: Next!

And then there are the movies that like to throw a curve ball:
Two sisters find their relationship challenged as a nearby planet threatens to collide into the Earth.
Um....?

The end result is likely to be two hours of tedium with cutaways to news and the occasional glance at a bright star.  So unless one of the two sisters has warped spacetime to induce the collision, or their relationship is more intimate than the blurb lets on (or both: I don't know why I don't write movie scripts) then it's going to get passed over.

Of course, a relationship drama can actually be a good movie.  It just can't have a good blurb, unfortunately, and needs other means to attract an audience.

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